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Andrew MacGregor

Life Shift for Rachael Spann.

After eleven years at Work Editorial, editor Rachael Spann is now on the books at Shift Post, where she aims to push on and complement what she calls "a great roster".

After eleven years at Work Editorial, editor Rachael Spann is now on the books at Shift Post, where she aims to complement what she calls "a great roster" and "add another string to the already strong bow". This is as good a time as any to hear from editor and founder Saam Hodivala, who expects Spann to thrive at her new home.

"Rachael has such a great eye for performance that translates to whatever she cuts," Hodivala says. Whether comedy or drama, her work is elevated by the authenticity she brings to it and her exceptional talent for storytelling." Care for an example? Then check out this 2020 spot for McDonald's cut to Roxette's 'It Must Have Been Love'.


It is love for executive producer Kirsty Oldfield, who says: "We're thrilled to kick off the year with Rachael on the team. Her work totally delivers the fun and creativity Shift are passionate about. She's an immense talent and all round brilliant person."

That same person edited this Trebor commercial about the age-old dispute between hard and soft mints. A son goes against the Extra Strong family tradition by declaring his affinity for the chewier Softmint variety. The close-ups of past peppermint glories are a great set-up and the elongated howl of despair from the mint-headed father a fab touch.


You can see more of Rachael Spann's work here. Next, ring Kirsty Oldfield on 020 7459 4033 or email kirsty@shiftpost.tv.

Posted: 3 February 2025 - 18:49
Shift Post

Shift Post

Formed around the abilities and personality of founder Saam Hodivala - one of the most talented comedy editors in advertising - Shift Post opened its doors in 2021. Since then, the company's gone from strength to strength as it develops a like-minded community of editors chock-full of personality and talent.