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 Biting the hand that feeds us since 2002.
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Andrew Macgregor

Louise Wachtmeister arrives at new—land.

Swedish-American director Louise Wachtmeister is now represented by new—land in Sweden, Denmark, the UK, and the Netherlands.

Swedish-American director Louise Wachtmeister is now represented by new—land in Sweden, Denmark, the UK, and the Netherlands. Born in New York and raised in Stockholm, Wachtmeister's credits include 'Starstruck' for Velux and a fortieth anniversary spot for Triss, Sweden's most popular scratchcard.

Such work prompts Executive Producer Sophie Tamm Christensen to say: "Louise has already demonstrated that she has a strong voice of her own and the ability to combine emotional precision with a confident visual language. We instinctively feel that we have a lot in common with Louise and are very excited to build on that together."


That suits Wachtmeister down to the ground: "What stands out to me about new—land is the people behind it. There's a warmth and generosity to the company that I really value, alongside a group of incredibly talented directors that I feel humbled to become part of.

"I'm someone who constantly pushes myself to grow and raise the bar, and I have a strong feeling that new—land is a place that will nurture that ambition. I'm looking forward to being surrounded by people who share that drive and seeing where we can take things together."


You can see more of Louise Wachtmeister's work right here. After that, call Ailie Robertson on 07734 424 177 or email ailie@newland.tv.

Posted: 27 August 2026 - 11:33
new—land

new—land

new–land may not be a sovereign state that's a member of the UN in its own right, but it is a highly regarded Scandinavian production company based in London, Stockholm and Copenhagen. Guided by the motto "This land is for you and me", new—land represents a diverse roster of directors and photographers who deliver commercials, music videos, branded content, documentaries, and film.

DAVID REVIEWS IS OWNED BY THE MAYSTONE MEDIA CO LTD. EDITED BY JASON STONE +44 7860 834622.