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Andrew MacGregor

It's Adrien and Roman for PRETTYBIRD

French directors Adrien Lagier and Roman Bellity have signed to PRETTYBIRD for representation in both the UK and the US after the success of 'We Will You Show You' for Ligue 1.

French directors Adrien Lagier and Roman Bellity have signed to PRETTYBIRD for representation in both the UK and the US after the success of 'We Will You Show You' for Ligue 1. this ad for the league features 'The Frenchies' showing a cynical British football fan that there's more to their version of the beautiful game than he’s initially willing to believe.

A cameo from Thierry Henry caps a sensational barrage of special effects which augment the highly stylised approach. There's always a danger when something is this loaded with quirkiness that coherence will be lost along the way but Lagier and Bellity expertly keep their grip on the rudder and the overall impact is both incredible and persuasive.


Such work leads executive producer and vice president of talent strategy Candice Dragonas to say: "We are beyond excited to welcome Adrien and Roman to our roster of directors. As a company, it has always been part of our ethos to support emerging talent and cultivate new and fresh perspectives in filmmaking.

"We have been inspired by the work of these young talents and can't wait to see how Adrian and Roman continue to create and innovate as bold filmmakers." Expect a grateful Ligue 1 to keep a close eye on what the pair get up to in the UK and the US.

Keen to learn more about Adrien Lagier and Roman Bellity? Then ring PRETTYBIRD HQ on 020 3701 7600.

Posted: 30 January 2025 - 12:08
PRETTYBIRD

PRETTYBIRD

PrettyBird describe themselves as "a creative think tank" who provide their clients "with distinct visionary work across an ever-evolving entertainment and branding landscape." It's a bit of a mouthful but you get the picture... they're equipped for the permanent revolution that is modern film production. The company's spirit animal is charismatic producer Juliette Larthe who has helped the London office develop an outstanding reputation for delivering interesting work.