David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

Latest Clips By Category
Choose from the list below, press 'GO!' and you'll be whisked directly to the latest commercials for that category. As you might imagine, some categories have a lot more ads than others so don't be put out if your chosen category doesn't have many. It's just how it is.
  
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Latest Work
(1-25 of 25)

HSBC
"Home"
60s
14 Jan 2020
Another thoughtful ad for HSBC explores the concept of home and what it really means. Spokesman Richard Ayoade is a level presence, as ever, bringing enough gravitas to his delivery to really make ask, "Is home where we're from, who we love, or how we got to where we are?" In addition to these philosophical ponderings, it's an attractively shot piece of work.

Gillette
"Second Shave"
1 min 47s
14 Jan 2020
The Buddhist practice of tonsure - the ritual shaving of the head and face - is part of the ceremony involved in becoming a monk. While little-seen in these parts, Thai culture considers time spent as a monk as one of the most important events in a man's life. That’s the premise of this engrossing ad for Gillette by director Coral Amy Brown.

Kellogg's Cereals
"We Do Breakfast"
30s
15 Jan 2020
Plastic Bertrand's 'Ça plane pour moi' has received plenty of attention from advertising campaigns since its 1978 release, and this upbeat ad for Kellogg's can't resist it's punky charm. Varying approaches to breakfast are crammed into Conkerco’s 30" montage, from pals crunching dry cornflakes at a sodden festival to children feeding their toys.

Peugeot 208
"Car of the Future"
66s
14 Jan 2020
There's a decent idea behind this ad for Peugeot, but something about the execution feels off. Perhaps the children consulted about the “car of the future” are a little too precocious, or the vintage conceit simply can't hold up over almost 70". Whatever the reason, it's close but very much not a cigar.

Tic Tac
"Slingshot"
20s
13 Jan 2020
This cheeky commercial for Tic Tac sees a pair of elderly women delight in bamboozling other park patrons. A pair of blokes look on in bewilderment, as one fires a mint to the other over their heads via slingshot, before dumping the weapon on them. Much like passing the torch to the next generation, we imagine they're now required to learn similar skills of accuracy.

Animal Friends
"For the Journey"
30s
14 Jan 2020
Pet insurance outfit Animal Friends deliver a relatable montage of cats and dogs as the brand promise to help critters both at home and abroad. Well-chosen clips effectively suggest Animal Friends know exactly how we should look after our four-legged companions, which also helps charitable causes into the bargain.

Greenpeace
"Turtle Journey"
1 min 49s
15 Jan 2020
Seven out of eight sea turtle species face extinction, according to this joint effort from Greenpeace and Aardman Animations. One family (voiced by Olivia Colman, David Harbour, Bella Ramsey, et al) are gradually exposed to the threat during an underwater road trip… and not even home can provide protection for long.

Zoopla
"Picture Frame"
30s
14 Jan 2020
Sex sells, as the old adage goes, and Zoopla - perhaps surprisingly - are the latest brand to indulge in a bit of rumpy pumpy. One of three new ads by Lucky Generals and directors thirtytwo, this spot introduces flatmates Tia and Jake… well, sort of. The two are actually nowhere to be seen as Diane Morgan’s VO describes the joy inspired by Flat 16 on Savoy Road.

British Airways
"Cayman Islands"
60s
15 Jan 2020
No offence to the Cayman Islands, but did this British Airways commercial really need to be 60” long? The British Overseas Territory and popular tax haven certainly looks the part, but the languorous VO and anonymous central couple add little to the proposition. Still, a handy enough reminder for tax evaders to get themselves sorted.

Travel Republic
"It's Time"
30s
13 Jan 2020
Travel Republic turn to Britain’s Got Talent for their latest commercial - namely 2019 finalist Kojo Anim. The comedian is turned into a gobby timepiece by directors Big Red Button, promising “sun, sea, and salsa” to a couple already in a New Year’s rut. Will Anim’s undeniable energy be enough to spur others into action? Only, ahem, time will tell.

Mondoro
"Segui La Luce"
30s
13 Jan 2020
Bottles are popped in this sensuous ad for Mondoro, as Michael J Ferns’s camera winds its way through a plush villa before alighting on the advertised fizz. The ominous soundtrack is a little confusing, however, as it suggests conspiracy or murder is afoot by Lake Como. Still, there are worse places to meet thy maker.

888.com
"Colosseum"
30s
13 Jan 2020
How gambling companies must wish they’d been around during the gladiator period. This might explain why 888.com have chosen to set their latest commercial in a Roman amphitheatre - only with footballers instead of gladiators. What are the odds of a tiger joining in and, er, tearing through the defence?

Pokémon
"A New Era"
30s
13 Jan 2020
Casual observers may be surprised to learn how toxic the Pokémon fandom has become in recent times. Last November’s release of ‘Pokémon Sword and Shield’ sparked outrage over missing characters, while developer Junichi Masuda called for a Twitter ceasefire on his birthday. This look at Nintendo handhelds past and present, however, suggests all is well in Pokémon Land.

Nike
"Raheem"
90s
14 Jan 2020
AK47 tattoos and the odd ‘laughing gas’ experiment haven’t stopped Raheem Sterling from becoming one of English football’s leading talents. Recent stands against racism in football have only seen the Manchester City forward’s stock grow further, so it’s little surprise to see him front his own Nike film.

CamelPhat
"Rabbit Hole"
3 mins 21s
14 Jan 2020
CamelPhat’s tech house blinder ‘Rabbit Hole’ receives an equally vibrant promo courtesy of director Taz Tron Delix, who serves up a kinky, strobe-lit remix of ‘Alice in Wonderland’. Here, Alice finds herself in a warren of defamiliarised office spaces before being subsumed by the heady atmosphere. Or so it seems.

TikTok
"We Are TikTok"
30s
13 Jan 2020
There is no escaping Lewis Capaldi, as this boisterous TikTok commercial shows. The Scotsman - who even makes a cameo of sorts in ITV’s Love Island - appears on a space hopper for the social media platform, who have recently been accused of promoting deepfake technology. Some might say “jump in” at your peril.

Compare The Market
"Automated"
60s
14 Jan 2020
Sergei and Aleksandr have gone up in the world, according to Compare The Market's latest ad, and are now the proud owners of an almost entirely 'smart' home. The pair have long since transcended the original ‘meerkat/market’ joke, and have instead become something of a national institution... the furry, cravat-wearing kind.

Sport England
"Me Again"
60s
14 Jan 2020
Having encouraged scores of women to get involved in physical activities following its launch in 2015, Sport England’s 'This Girl Can' campaign returns with a typically diverse and dynamic outing. Focused on breaking down preconceptions people might have about what stops them from exercising, the film exudes confidence as it frames a quickened pulse as an act of empowerment.

Homebase
"Dream Bigger"
20s
13 Jan 2020
The dead are rising in the kitchen section... or people are simply mesmerised by Homebase's winter sale. The bewildered reactions of those not under the spell of cheap units make this 30” ad, as pyjama-clad zombies make their way to the advertised store with a singular purpose in mind. Good thing nobody here sleeps in their birthday suit, eh?

Foxy Bingo
"House Party"
30s
13 Jan 2020
Everyone's favourite purple-suited fox returns in another odd outing for Foxy Bingo. This time he's throwing a house party, which his friends attend wearing furry tails... for some reason. This doesn't tell us much about the website's offer to cash out early - that's left to a balloon of text and some on-screen supers. Always read the fine print, folks.

Charlotte Tilbury
"Magic Cream"
30s
13 Jan 2020
Before attempting to work rhyme into their scripts, it's probably a good idea for creatives to understand how syllables work. "Once upon a magic dream/A young make-up artist made a secret cream" simply doesn't scan, and things only get worse from there. The Yoda-like syntax is bound to make viewers cringe, and the tired visuals don't help matters either.

Georgia
"24 Hours"
3 mins 06s
13 Jan 2020
This promo for Georgia’s ’24 Hours’ is a dizzying trip through the streets of London - one that proves once and for all that the nation’s capital is a city that never sleeps. As pleasure-soaked synths swell and revellers are “consumed by night”, director Joe Connor’s use of split-screen turns London into a blurry, electrified Arcadia.

Subway
"Meatless Meatball Marinara Sub"
90s
13 Jan 2020
Subway’s disruptive streak continues with this 90” plug for the brand’s vegan Meatball Marinara sub. Keen to attract more health-conscious punters through their doors, the brand introduce said sandwich at a tasting session brimming with open-minded diners. Alas, not everything goes according to plan.

Mybuilder.com
"If Homes Could Talk"
40s
13 Jan 2020
There’s a hint of Churchill’s 'Depend On the Dog' campaign to this ad for MyBuilder.com. Here, a cast of anthropomorphised houses riff on ‘Delilah’ by Tom Jones, bemoaning tripped fuses, damaged masonry, and other afflictions. that require a reputable tradesman. Think of it as a good-natured version of ‘The Amityville Horror’.

Talk Talk
"Message Bubbles"
30s
12 Jan 2020
This TalkTalk commercial is certainly in-your-face, as the brand promote their superfast broadband deal through giant on-screen message bubbles. Said icons undermine the narrator at every turn, who claims customers can’t put a price on mod cons like streaming and smart heating. That’s Ł21.95 a month for twenty-four months, if anyone missed it.

Latest Work
(1-25 of 25)

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.