David Reviews

 It's the work, stupid.

Latest Clips By Category
Choose from the list below, press 'GO!' and you'll be whisked directly to the latest commercials for that category. As you might imagine, some categories have a lot more ads than others so don't be put out if your chosen category doesn't have many. It's just how it is.
  
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Latest Work
(1-25 of 25)

Beats
"Unleashed"
60s
18 Apr 2019
Headphone pedlars Beats continue to build on their sport-focused brand identity with this intriguing piece of work. Directed by Hiro Murai, the film features numerous high profile athletes - including Simone Biles, LeBron James, and Serena Williams, no less - using music to give them the boost and focus they need. Beck's 'Saw Lightning' provides a punchy soundtrack, placing this somewhere between montage and music promo.

Make-A-Wish Ireland
"Lexie"
40s
18 Apr 2019
Make-A-Wish's Irish arm have released this charming film, which focuses on a recipient of their services who wants others to have access to the same once in a lifetime opportunity. Director Zak Razvi coaxes a personable lead performance from Lexie, who is enthused by memories of her own wish and doing her utmost to spread the joy.

Thorpe Park
"Alive Like No Other"
30s
18 Apr 2019
The term "like no other" has lost all meaning after watching Thorpe Park's latest commercial. Said phrase is repeated constantly throughout this otherwise perky round-up of the Surrey park's attractions, which apparently include rollercoasters, gaming events, and refreshments like - you guessed it - no other.

OK
"Charged"
40s
18 Apr 2019
An amateur football team harness the power of electricity in this fun ad for Danish petrol firm OK. Due to the cost of artificial turf, player-manager Arne and his squad are forced to train on carpets insteadÖ and thus produce a hefty amount of static electricity in the process. Fortunately, they stand to benefit from the brand's backing of community sports.

Marks & Spencer
"Shoulder of Lamb"
30s
17 Apr 2019
A mum tries to tempt her student son home for Easter in another instalment of Marks & Spencer's tongue-in-cheek take on their 'This is not just food' campaign. Heightened performances keep things enjoyable, particularly the look exchanged between the son and his housemate when he walks in on some steamy meat chat.

Burger King
"Ejected"
20s
18 Apr 2019
Burger King continue their vocabulary-focused campaign with another excruciating ordering faux-pas. This time it's a woman at the counter who commits the blunder, and is promptly shown the door by an employee - literally. The reactions of fellow patrons to her slip of the tongue provides a bonus chuckle.

Lay-Z-Spa
"Favourite Time"
30s
17 Apr 2019
Lay-Z-Spa celebrate that classic British past time - stewing in a tepid bath of your nearest and dearests' detritus. Whether you like hanging out next to the damp skin and hair of your partner, friends, or family, the brand claim to provide the perfect hot tub within which to simmer your human soup. Guaranteed outdoor temperatures are, unfortunately, not included.

Bank Of Ireland
"Rugby"
40s
18 Apr 2019
Connacht, Leinster, Munster, and Ulster comprise Ireland's four provinces, as well as the country's professional rugby union elite. Keen to acknowledge strength in numbers, this grounded and intimate Bank of Ireland film darts between each club as fans, ground staff, and players prepare for match day. Shot through a hazy, leisurely filter, the ad makes good use of tunnels, stairwells, and murals to convey rugby union's tangible appeal.

Pearson
"BTEC"
40s
18 Apr 2019
This pacy number for BTEC (or Business and Technology Council) qualifications urges secondary school pupils to consider vocational studies, be it training for life on a film set, a ward, or in a laboratory. Director Albert Sala executes some deft transitions as he delivers that all too rare blend of fun and education.

Penny Appeal
"Ten Amazing Years"
4 mins 07s
18 Apr 2019
This good-natured film marks the Penny Appeal's tenth anniversary through a mix of live-action and animation. Thanks to the charity's precocious spokesperson, we learn how the Penny Appeal tackles hardship both at home and abroad. The script does turn into a list on occasion, but homespun production design keeps things breezy.

Solidor
"Front Doors"
30s
17 Apr 2019
As opening gambits go, "What does your front door say about you?" is a doozy. Aside from the obvious answer ("I don't like people walking into my house off the street"), this Solidor commercial suggests doors can also convey style, sophistication, and self-preservation - the latter of which is confusingly represented by a James Bond wannabe.

Abloy
"For Trust"
60s
17 Apr 2019
Finnish F1 driver Valtteri Bottas stars in this wordy commercial for Scandinavian lock makers Abloy. While the narrator reels off motivational truisms like a trooper, Bottas jogs across a snowy field as a holographic city forms around him. Glacial cinematography draws the eye, but the brand's message could be clearer.

Aldi
"Easter Eggs"
30s
17 Apr 2019
Easter egg envy is a terrible thing. Take the grandmother in this Aldi commercial, for instance - after initially eyeing her generous daughter-in-law's range of Easter eggs with derision, she then fishes for her own chocolate treat. Justice is served, however, when the granddaughter offers her a, erm, flattering example of egg art.

VW
"I Am More Than One Thing"
60s
17 Apr 2019
We may contain multitudes, according to Walt Whitman, but it's safe to assume we don't contain nearly as many selves as Cara Delevingne. At least, that's the impression we're getting from this slick VW commercial, which sees the actress-cum-model adopt a wide variety of guises. The advertised vehicle faithfully accompanies her on all her exploits to demonstrate its own versatility, of course.

AT & T
"Gelato"
30s
17 Apr 2019
Last Sunday's Masters tournament saw AT&T double-down on their road safety campaign, as well as underline their business credentials via a trio of ads directed by Michel Gondry. This particular instalment demonstrates how a mid-size gelato firm can benefit from real-time data tracking and remote collaboration.

Newport Beach Film Festival
"Toys"
1 min 40s
17 Apr 2019
This promo for the Newport Beach Film Festival racks up a tidy kill count in its hundred-second runtime. To promote the competition's twentieth edition, a boy unwittingly demonstrates the power of ideas through his toy selectionÖ and causes mass bloodshed as a consequence. Attention-grabbing work from the Southern California showpiece.

Macy's
"Find Your Beautiful"
60s
17 Apr 2019
US department store chain Macy's encourage customers to change how they feel about the concept of beauty in this lofty ad. While many feel beauty standards restrict them because of their appearance, the retailer encourage a different take on what it means to be beautiful. Touching work with a universal message of self-acceptance.

Burger King
"Drive-Thru"
20s
17 Apr 2019
Burger King encourage customers to think Whopper in this entertaining ad. A man attempts to order a cheeseburger at the drive-thru, only to find out he's unwittingly made a major faux-pas. His taboo behaviour finds him booted from the Burger Kingdom - only when he scrubs the C-word from his mind completely is he welcomed back.

Co-operative Bank
"For People With Purpose"
30s
17 Apr 2019
The Co-operative Bank emphasise their moral standing with MullenLowe's first piece of work for the brand. The ad focuses on a woman who always does the right thing - even if that means she's stuck making tea for twenty instead of one. A lovely tribute to the day-to-day heroes who go out of their way for others without recognition.

Nivea
"There's Only One Sun"
30s
17 Apr 2019
Mr Sun strikes again in this Nivea campaign, which reimagines the star as a vaguely threatening gent in a yellow suit. He now appears before a dad who insists that - unlike those pesky foreign sun rays - there is nothing to fear from domestic sunlight. Naturally, the brand urge pale-skinned viewers to ignore such advice.

CitroŽn C3
"Judo"
30s
16 Apr 2019
This Citroen ad puts its leading man through the wringer to promote the marque's array of driving aids. Despite being turned into a human ragdoll by his judo instructor, Lucas can still draw comfort from the C3's seat cushions - though an onscreen super regarding "interior ambience" spoils the mood for UK motorists.

Nivea
"Mr Sun"
30s
16 Apr 2019
This offbeat helping from Nivea reminds punters not to underestimate the sun's rays, lest we wish to incur the wrath of, erm, Mr Sun. Friends Claire and Becky disagree about whether clouds can reduce the risk of sunburnÖ which prompts the ball of hot plasma to unexpectedly set the record straight on his bicycle

Butcher's Pet Food
"The Everyday Choice"
30s
16 Apr 2019
This attractively shot piece for Butcher's dog food combines four-legged frolics with national pride. As mutts of all shapes and sizes go about their daily business - namely reminding us why they are man's best friend - the narrator reads from a script that presumably had the phrase "British-made bowlful"underlined in red ink.

Marks & Spencer
"Hot Cross Buns"
30s
16 Apr 2019
A tanning salon employee does his best Dervla Kirwan in this 30" M&S commercial, which touts the retailer's golden hot cross buns. Dripping in fake tan and jonesing for a pre-Easter snack, the man and his colleague pore over the cake's enticing appearance, as seemingly only the best deserves to grace his gob.

Orange
"Content Battle"
2 mins 27s
16 Apr 2019
This genre-hopping caper from Orange and director FranÁois Rousselet showcases the brand's streaming firepower. Scored by Billy May's theme tune for The Green Hornet, the ad zips between takes on Westerns, costume dramas, and high school comedies before settling into more humdrum surroundings. One or two loose transitions aside, it's a diverting tribute to the power of choice.

Latest Work
(1-25 of 25)

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.