David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

Latest Work
    • Jelly London welcome Rosanna Webster and Peter Phobia.Visual artist Rosanna Webster and illustrator Peter Phobia have joined Jelly London’s eclectic roster.
    • Love-hate relationship.This arresting film from Beats by Dre interrogates American society's love-hate relationship with Black culture.
    • A clean break.Up-and-coming singer-songwriter Rachel Chinouriri provides the soundtrack to this 60” Boots commercial.
    • Forceful messaging.This fundraising film for Parkinson's UK grabs you by the lapels and forces you to pay attention to its message about the relentlessness of the disease.
    • Crafty romance.No Channel 5 Christmas movie is as mercifully short and beautifully simple as this film for Hobby Lobby by director Rudi Schwab.
    • The joke's on me.Spare a thought for professional writers this year, says this Simon Neal-directed short film.
    • A little more action.Nods to Harold Lloyd, John Ford, and Buster Keaton abound in this entertaining commercial for Acura.
    • Kantú Lentz heads for Hungry Man.Hungry Man have completed the signing of Peruvian-German director Kantú Lentz for global representation.
    • Rattling Stick unveil Owen Trevor.Australian director Owen Trevor has emerged from lockdown as a member of Rattling Stick’s UK commercial roster.
    • Breakfast of champions.This weighty documentary profiles brothers Tom and Luke Stoltman as they go from strength to strength.
    • In(voice) your face.Sage ditch Peter Jones and his shoes in favour of a more character-driven approach.
    • Pete Banks lands at Kode.London-based production company Kode have strengthened their roster with the addition of director and photographer Pete Banks.
    • Fresh Film sign Kanyessa McMahon.Fresh Film have completed the signing of director Kanyessa McMahon for representation in the UK and Asia.
    • Never mind the baubles.This 60" animation skewers Lidl's supermarket rivals, both figuratively and literally.
    • Visual magic.Hyundai's new film is a stunning feast thanks to director Amber Grace Johnson.

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Short Films
"The World's Strongest Brothers"
8 mins 08s
18 November 2020

According to Invergordon resident Luke Stoltman, he and his brother Tom are “just a couple of dafties from the Highlands”. They are also two of the world’s strongest men, so the pair can afford a little self-deprecation.

Such affable moments are peppered throughout this documentary from director Pete Banks, who joins the bodybuilders as they eat, train, and recover in their hometown. Amid concrete Atlas Stones and meals that put Little Chef’s Olympic breakfast to shame, there's more to Stoltmans than meets the eye.

Younger sibling Tom, for example, is autistic, and his insights into both physical and mental strength offer a refreshing take on this misunderstood sport. Complemented by Banks's grainy visuals, the film easily justifies its eleven-minute runtime.


Sage
"Boss It (Director's Cut)"
40s
17 November 2020

Sage ditch Peter Jones and his shoes in favour of a more character-driven approach. Thus, agency Wunderman Thompson and director Jake Dypka introduce a host of self-employed workers who perform feats of derring-do on a daily basis. Whatever their tools of the trade, they rely on the same accountancy software.

It’s a knockabout reminder of the brand’s electronic services, albeit at a time when many self-employed people face mounting uncertainty. The ad's surreal, bullish sense of humour is hard to resist, and nothing says potential economic recovery quite like a fish being filleted in mid-air.


Pete Banks lands at Kode.

London-based production company Kode have strengthened their roster with the addition of director and photographer Pete Banks.

Since hitting the circuit, Banks has shifted between moving and still-life images with ease. He eventually crossed paths with CEO Alex Harman, and it was only a matter of time before he joined Kode.


CLICK HERE TO READ MORE...

Fresh Film sign Kanyessa McMahon.

Fresh Film have completed the signing of director Kanyessa McMahon for representation in the UK and Asia.

New York-based McMahon cut her teeth making content for MTV before establishing her own production company, Suddenly There, at the age of twenty-five. This blend of creative and business know-how naturally makes her popular with clients.

McMahon has shot numerous commercials for Adidas over the years, including a glimpse at London’s urban polo scene. Punchy and progressive, it demonstrates McMahon's interest in female-led narratives.


CLICK HERE TO READ MORE...

Lidl
"A Christmas You Can Believe In"
60s
17 November 2020

After such a tumultuous year, one could forgive no-frills supermarket Lidl for injecting schmaltz into their Christmas campaign. Instead, this 60" animation skewers the brand’s rivals, both figuratively and literally.

Meigan Brown & Tobias Owen’s cheeky, lyrical script prioritises purse strings over heart strings, with anthropomorphic robins and carrots given short shrift by the cast. Like tinsel on a Festivus pole, Lidl find such things too distracting.

On top of barbs like “We don’t need cutesy characters when carrots taste this good” are director Joseph Mann’s warm and witty visuals, which ensure the ad slots well into the festive oeuvre. Mind you, we doubt Lidl will be on any rival's Christmas card list now.


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On This Day
(1-25 of 25)

Coca Cola
"The Greatest Gift"
60s
24 Nov 2006
Haddon Sundblom's classic images of Santa Claus from print ads first created in 1931 are brought to life in this ad for Coca Cola which, much as Sundblom's originals did, aim to have us buying the ubiquitous drink at a time of year when we don't need cooling down.

Barnardo's
"Break The Cycle"
60s
24 Nov 2008
A remarkably frank and powerful film on behalf of the children's charity offers an insight into the cycle of depravity which can make our young people dysfunctional. The intensity of the experience is brought home through the increasingly swift repetition of events. Don't just watch it... do something.

Africa
"The First Time Ever I Saw Your Face"
60s
24 Nov 2012
A lovely compilation of natural history clips are accompanied by Roberta Flack singing 'The First Time I Ever Saw Your Face' in this winning trail for a new series devoted to the wildlife of Africa. The comforting voice of David Attenborough reveals the name of the forthcoming series and his involvement offers a reminder that this is what the BBC does best.

Save The Children
"Tomorrow"
60s
24 Nov 2012
This heartbreaking film for Save The Children reminds us that Christmas is supposed to be a time for thinking of others. Children in troubled parts of the world - as well as some closer to home - are living in horrendous conditions and the charity promises that it won't rest until the situation changes.

Old Spice
"Dadsong"
60s
24 Nov 2014
This daft ad for Old Spice plays on the parental stereotypes of mothers who can't cut the apron strings and fathers who are all too happy to let the fruit of their loins strike out into the great wide world. Unknown to the young men out on romantic dates, their mothers are with them in spirit; clutching favourite of toys from childhood and lurking crazily under the ice of skating rinks.

Audi Quattro
"Siblings"
60s
24 Nov 2014
Fans of the superb BBC drama Happy Valley will instantly recognise Jake Bugg's 'Trouble Town' when they watch this marvellous Scandinavian ad for Audi staking the German car's claim to be the vehicle of choice for those facing snow trouble. Two enterprising brothers borrow dad's car while the latter slumbers so they can head into the night to rescue other road users for a small fee.

Stockmann
"The Letter"
60s
24 Nov 2014
There are shades of John Lewis's 'The Long Wait' in this immensely sweet commercial from Finland which has a young boy discovering an old letter while looking for Christmas decorations. It gives him pause for thought, and provides the spur for the gift we see him inexpertly wrapping. This gift is handed to his father on Christmas Day... and it's evidently something with massive resonance.

Nike
"The Huddle"
2 mins
24 Nov 2014
This stirring piece for Nike has basketball player LeBron James back in the fold with the Cavaliers. The spot was made to mark the season opener between his team and the New York Knicks, and it's a call to arms as he gathers not only his team but all Cleveland to unite, to work hard and show an indomitable spirit that will see them through.

Hoff The Record
"Save The Hoff"
45s
24 Nov 2015
The legend that is David Hasselhoff voices a terrific spot which appears to be about the great whale. In declamatory tones he describes its majesty; how once it ruled the oceans and was cherished by the world. How it was famed for its natural smile. Er, hang on - its smile? Yes - for this is Hoff on Hoff; not the vast mammals of the deep... and he is the only one of his kind. Save him - watch Hoff the record now.

Old Navy
"Burglary"
2 mins 10s
24 Nov 2015
The wealthy mum played by Julia Louis-Dreyfus in the Old Navy ads must have fallen on hard times, because in this long spot for the brand she's a burglar in cahoots with Silicon Valley's Kumail Nanjiani. Together they've tied up Snoop Dogg in his fancy-schmancy mansion and are trying to extort $1m in cash from him. Well - Louis-Dreyfus is... Nanjiani's more interested in Snoop's profiteroles.

Sainsbury's
"The Greatest Gift: Food"
60s
24 Nov 2016
Having set the scene in its opening commercial and brought in the Goggleboxers over a full ad break, Sainsbury's now lays out its festive stall in all its glory. We're offered a sumptuous blend of live action food photography and stop-motion animation... it's a real treat.

Apple
"Sway"
90s
24 Nov 2017
It's been a strong year for one-word Apple commercials; first ‘Stroll', then ‘Roll', now ‘Sway'. Rogue's Sam Brown once again takes the helm as the brand enter the Christmas spirit. Two strangers share the brand's AirPod earbuds. While the world walks by, the pair dance through a private winter wonderland. No sign of 2016's baritone Frankenstein's Monster, though.

The North Face
"Imagination"
4 mins 30s
24 Nov 2017
This stunt-filled ad for The North Face is one of the coolest we've seen this season... and not just because of the snow. Part music promo, short film, and branded content, the hybrid ad shows a kid sitting in the back seat of a car, bored as his family drives around town. Soon, however, his daydreaming takes on a very physical dimension.

Tile
"Lost Panda"
1 min 45s
24 Nov 2017
One typically associates tracking devices with Orwellian surveillance and paranoid spouses. Cuddly pandas? Not so much. Sure enough, Tile aim to soften tracking tech's image with their own toy story. One would think people would be more inclined to help a lonely plush animal, but these are harsh times we live in.

Libresse
"Viva la Vulva"
2 mins 55s
24 Nov 2018
This taboo-smashing display of empathy for Libresse hits all the right notes. A series of cyphers are used to stand in for the most intimate part of female anatomy but don't imagine for one moment there's anything coy about the use of stand-ins... this is gloriously upfront and personal in the best possible way.

BT Sport
"Break"
60s
24 Nov 2018
This amusing outing for BT Sport suggests the old adage that 'form is temporary, but class is permanent' may need revising. When the channel cut to an ad break, hosts Gary Lineker and Rio Ferdinand instigate a game of keepy-uppy amongst the surprisingly talented crew. Alas, not everyone is blessed with a light touch…

Garmin GPS
"On Foot"
40s
24 Nov 2006
A man takes a journey on foot and moves as if guided by a satellite system which leads him away from crowds and other obstacles. It's an interesting idea, neatly realised but does manage to suggest people abandon their other senses when they have SatNav on board.

Carphone Warehouse
"Cath Kidston"
30s
24 Nov 2006
More unfortunate endings for mobile phones here as their owners dispose of them with calculated carelessness. One woman throws hers for her dog, while another drowns hers in the bath and a third freezes hers to death. Cruel.

Wall's Sausages
"Nativity Play"
20s
24 Nov 2008
This campaign is getting better and better. Anyone who has sat through the sheer unbridled horror of a children's nativity play will laugh out loud at the idea that the production would be well served by being reduced to around twenty seconds... indeed, that is still around eighteen seconds too long.

Aldi
"Ready For Christmas"
30s
24 Nov 2008
Phil Vickery has a nice way about him for a celebrity chef and it's to this campaign's credit that it makes the most of this. Here he cheers up some gloomy Santas with some Christmas fare... our guess is that Aldi are going to shift a lot of units of this strange medley of seasonal meats.

Barnardo's
"Hunting"
90s
24 Nov 2008
To illustrate attitudes towards young people, a group of adults go out at night to hunt feral youth. What seems to be a heavy-handed approach turns out to entirely justified by the pay-off which reveals that all of the malignant quotes contained in the film were compiled from reader contributions to UK newspaper web sites.

Kellogg's Crunchy Nut
"Any Excuse"
30s
24 Nov 2008
In a supermarket, the staff find various reasons to withdraw boxes of Kellogg's Crunchy Nut. The pretexts are necessary because they want to hoard them for themselves. The tone of this campaign is instantly recognisable and is often very amusing. We like.

World Vision
"Which Is It To Be?"
30s
24 Nov 2008
A touching, if mawkish, reminder of the possibilities faced by each unborn child as a baby in the womb is given voice to ponder its future. The idea that the child's plight can be remedied by a contribution of sixty pence per child per day is irresistible when the choices are this stark.

World Vision
"Which Is It To Be?"
60s
24 Nov 2008
A touching, if mawkish, reminder of the possibilities faced by each unborn child as a baby in the womb is given voice to ponder its future. The idea that the child's plight can be remedied by a contribution of sixty pence per child per day is irresistible when the choices are this stark.

Sony Ericsson
"Raindrops"
45s
24 Nov 2009
"There's music in the air," according to this very attractive-looking ad which shows how a downpour is transformed by the ability to listen to music on a mobile phone when there's unlimited library of tunes at your disposal.

On This Day
(1-25 of 25)

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.