David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

David Reviews presents:
CraftWorks - 24 February 2020.
15.00 to 17.00

CraftWorks Season IV opens at Regent St Cinema - 307 Regent St, Marylebone, London W1B 2HW - on Monday, 24th February between 3.00 pm and 5.00 pm. (Doors open at 2.30 pm.)

Tickets are £25.00 (plus VAT) each.

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PURCHASE TICKETS

 



The event will be compered by David Reviews editor Jason Stone:

Jaegermeister
Director Ben Strebel and producer Jane Lloyd will be joined by Orlando Warner of Engine to talk about a brand new piece of work for Jägermeister.

The Priest
After a screening of his latest comedy short, director Jim Owen will be joined by a special guest to talk about it.

PLUS MORE
Keep an eye out as more content is added during the course of this week.


The venue: Regent St Cinema - 307 Regent St, Marylebone, London W1B 2HW.

Date: Monday 24th February.
Time: 3.00 pm to 5.00 pm. (Doors open at 2.30 pm.)




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On This Day
(1-25 of 25)

ITV
"The Beach"
90s
11 Apr 2009
Five children and two penguins walk on a beautiful beach under an overcast sky. Inexplicably, they are bored and one of them lobs a stone at the sky and lets through sunlight which represents the way ITV brightens our lives.

Samsonite
"Cubelite & Cosmolite"
50s
11 Apr 2011
The strength of the advertised luggage is highlighted in this visually stunning ad. It's hard to anticipate the circumstances in which this kind of toughness would be an asset but it's impressive nonetheless. Perhaps you should climb inside your suitcase if your plane is crashing.

Robinsons Cordials
"Squash For All"
60s
11 Apr 2011
A pair of children endeavour to find out if it's really possible to get fifty cups of drink from one bottle of the advertised cordial. What follows is a charming bid to investigate this claim with the duo offering drinks to everyone they encounter.

Greene King IPA
"Crafted For The Moment"
60s
11 Apr 2012
It's traditional values to the fore in this attractive commercial for Greene King IPA. As a folk singer wistfully delivers a performance dripping with nostalgia, various people enjoy themselves while drinking the advertised beer in a pub representing a faded ideal.

Johnnie Walker
"Morning"
75s
11 Apr 2013
A very unusual - and rather brave - angle to take for a whisky commercial. Instead of the traditional routes - ie, the blend men choose to bond over / the quirky logo-based approach / the single malt that transports you to its place of origin - this aligns itself with significant moments, whether planned or yet to arrive. It suggests Johnnie Walker is the brand appropriate to commemorate them. Shrewd.

Otto
"Mysterious Trio"
90s
11 Apr 2013
This trio of lovely commercials from Germany all hinge on the same notion: that everyone has the same question in their heads after watching a mysterious sequence of events. However, it has nothing to do with the surreal action they've just witnessed. It's a clever device and will - we suspect - raise both a wry laugh and have punters paying attention to the offer.

Doritos
"Penalties"
30s
11 Apr 2014
This neat for Doritos advertises the opportunity for one or more lucky punters to see if they can put a penalty kick past Joe Hart but it keeps it within the vernacular of the existing campaign by having the karaoke Mariachi band from previous ads demonstrating their own ability to put a football into the back of the onion bag.

Vodafone
"Let's Go"
60s
11 Apr 2015
"Get yer coat," orders the VO sounding like Phil Daniels (circa Parklife), "we're going on a little journey." Thus begin sixty energy-packed seconds in which we're told to embrace life "full pelt; no braces, no belt" - in other words, to make sure we've got 4G technology at our fingertips to make the most of every event we experience.

Warburtons
"The Deliverers"
1 min 50s
11 Apr 2015
It isn't really possible to be a 68 year old action hero unless you have a pretty good sense of humour and - throughout his acting career - Sylvester Stallone has frequently shown both a desire and an ability to produce decent comedy performances. Even so, it was a bold move by Warburtons to invite the Hollywood superstar to front their spectacular new commercial and there must have been a degree of nervousness among those paying for this extravaganza.

Robinsons Cordials
"They Grow Up Fast"
60s
11 Apr 2015
The idea of speeding through life is something of an advertising meme so if you're going to do it you'd better (a) do it well and (b) find a distinctive angle. Tom Tagholm's modus operandi is excellence which more than covers (a) and the decision to have the parents vaguely singing along with Give Me Just A Little More Time provides the quirkiness to cover (b).

Ford
"The Wrestler"
1 min 50s
11 Apr 2016
The visual spectacle of Mexican wrestling has lured quite a few creatives to make it the centre of their scripts but no-one's ever come up with anything quite as strange as this. Silver King - a real star of the sport who starred alongside Jack Black in Nacho Libre - comes up against an opponent who just won't fold. It's a car seat... and King does a fine job of ensuring we realise it's a worthy adversary.

Mr Kipling
"Holiday Photos"
30s
11 Apr 2016
Mr Kipling shows even after all these years, he still has a mischievous glint in his eye as the brand makes a humorous return to our televisions. In this well-cast slice of situational comedy, a couple's tame presentation of holiday snaps takes a risqué turn. With the embarrassing evidence left to our imagination, the reactions from the assembled family make the ad.

Sheraton
"Dive"
60s
11 Apr 2017
Sheraton hotels want to let us know that their employees go the extra mile to ensure guests have the best experience possible under their care. Director Mark Molloy has created a tongue in cheek film which is by turns dramatic and humorous, featuring some striking underwater work and astute comic timing. The ad opens on a man diving fully-clothed into a body of water - and we soon find out why.

Dos Equis
"Interesante"
30s
11 Apr 2018
Dos Equis celebrate the art of spinning yarns in this entertaining 30" ad. Rather than simply reel off facts, the Mexican lager urge viewers to channel their inner raconteurs. Just in case anyone's short of ideas, the brand offer a few examples of their own... including what Abraham Lincoln really keeps under his hat.

Fender
"Jimmy Page's '59 Telecaster"
3 mins 50s
11 Apr 2019
Led Zeppelin's Jimmy Page narrates this trippy commercial for guitar makers Fender, which charts both the origins of the band and Page's signature Telecaster. As Page discusses his craft, directors Smith & Foulkes trigger a flowing, brain-melting representation of musical lore. From dragons to palm readers, from skeletal musicians to orbital guitars, nearly every facet of Page's narration is rendered visually.

giffgaff
"#choosegiffgaff"
60s
11 Apr 2019
'Choice' has always been the most important word in giffgaff's marketing and their latest commercial has the idea of 'choice' at its heart. Blink's Fred Rowson - who wrote and directed the film - has provided the telecoms rebel brand with a bright and breezy piece of work which helps to reinforce the core message.

Zoomer
"Shooting It All To Hell"
82s
11 Apr 2019
Mary DeBoutez Zellmer-Fenoglio isn't your typical saleswoman. She swears, she shoots, and she isn't afraid to destroy her own merchandise… but at least you'll never forget one of her sales pitches. This bonkers trailer for Sam Huntley's upcoming documentary ‘Zoomer' finds Zellmer-Fenoglio in full flow, as she ‘welcomes' viewers to her Kansas junk yard-stroke-antiques shop.

Skoda Octavia
"Big And Agile"
30s
11 Apr 2005
To underline their point that "big" and "agile" are seldom qualities you see at the same time, this ad for Skoda has an overweight gymnast managing an impressive floor routine.

Nescafé
"Trinny And Susannah"
30s
11 Apr 2005
Fashion gurus Trinny and Susannah rise and then shine with Nescafé according to this ad that has one of the pair realising she went out to buy coffee in her pyjama bottoms and big, silly slippers. Oh, and you can win £10,000.

Budweiser
"Football Gimmicks"
30s
11 Apr 2005
Budweiser purports to suggest how it wanted to change the game of football in line with its sponsorship of the FA Premiership. Their ideas include Monster Trucks at half time; renaming teams in the Amercian style and multi-ball action to spice up 0-0 draws.

Nike
"Wayne Rooney"
60s
11 Apr 2006
In the latest of Eric Cantona's Joga TV spots for Nike, the former Manchester United star shows us one of his successors in training... Wayne Rooney. The England youngster takes his turn in goal before charging down the field to score a goal.

Asda
"Trainee Baker"
50s
11 Apr 2007
And so the Fallon era begins with Victoria Wood meeting the bakers on the early shift at an Asda in the North East. Her amateurish attempt to put together a loaf suggests that it's a skill that could only be achieved after literally hours of experience.

ADT
"Primal Urge"
30s
11 Apr 2007
Extraordinary film for ADT suggests that we all have a primal desire to protect our property by showing men on roofs reacting to a team of burglars by congregating and yelling aggressively in ape-like fashion. With its hints of vigilantism, it is sure to raise complaints.

VW Golf
"Everyday"
40s
11 Apr 2008
A beguiling and extremely diverting film for Volkswagen suggests that the golf is the only constant in the life of a young man. The briefest of snippets are put together to create a patchwork whole which manages to convey the role of the car in his life. Excellent stuff.

Müller Little Stars
"Strings"
30s
11 Apr 2008
The best way of describing this commercial would have to be passive aggressive. On the one hand, the charming photography and evocation of a Mums' network... on the other hand an upfront attempt to dis the opposition. One way or another, it's bound to work.

On This Day
(1-25 of 25)

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.