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Sipsmith
"We Make Gin Not Compromises"

Matt said:

Lovely work.


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Dreams
(1-23 of 23)

Dreams
"Alarm Clocks"
20s
20 Mar 2019
A cacophony of alarm clocks greet the couple in this Dreams commercial.

Dreams
"The Next Day"
30s
17 Aug 2018
Mattress purveyors Dreams suggest their "sleep advisers" can help you get your best night's sleep.

Dreams
"Fall Back In Love"
60s
17 Dec 2017
Dreams aren't just offering us a comfortable bed, they're promising to fix our marriages.

Dreams
"Sleep Covered"
30s
7 Apr 2017
Dreams move away from their 'Replace Every Eight' campaign with this ad charting one mattress's journey from factory to bedroom.

Dreams
"Replace Every Eight"
40s
29 Jun 2016
With both the original ad and its woolly remake still fresh in our minds, Dreams present another variation on their 'Replace Every Eight' initiative as they endeavour to ensure comfort throughout the years.

Dreams
"Woolly Mattress"
30s
26 Feb 2016
One of the woolly remixes from ITV's knitted ad break receives its own standalone slot and the charm factor remains just as strong.

Dreams
"Summer Sale"
20s
27 Aug 2015
It is possible to make distinctive advertising when you have very little time and money... but it's hard.

Dreams
"Eight Years"
60s
9 Aug 2015
This is an interesting angle on the usual way beds and mattresses are sold. Normally ad campaigns stop at the point where they hope they've convinced you to opt for their brand.

Dreams
"Tennis"
30s
17 Jun 2015
Another in the series where beleaguered folk succumb to the siren call of sleep at inopportune moments because they don't have the benefit of a bed from Dreams.

Dreams
"Yoga Class"
30s
3 Apr 2015
A woman who foolishly bought her bed from one of the advertised retailer's rivals falls asleep face-down on her yoga mat in this fairly silly offering.

Dreams
"Snow Angels"
30s
31 Dec 2014
Quite a neat conceit but the idea hasn't been fully backed. It's one of those ads that could be improved a lot with just a little extra crafting.

Dreams
"Dozy Woman"
30s
10 Oct 2014
There's an amusing vignette at the start of this ad for the bed retailer which shows what can happen if you haven't had enough sleep.

Dreams
"Yawning"
30s
26 Jun 2014
If you weren't yawning in sympathy with the people at the start of the ad, wait till the VO starts talking about the sale currently on at Dreams - you will be then.

Dreams
"Annoying Twat"
30s
4 May 2014
A weak script and clunky presenter are augmented like a bad boob job by an annoying twat with "I'm mad, me" glasses in this ad for Dreams. Or is that Nightmares?

Dreams
"Octaspring"
30s
26 Dec 2012
The Octaspring is one of those concepts which only sounds positive because the people who are trying to sell it to you are boasting about it rather than warning you about it.

Dreams
"Double Savings"
30s
7 Jan 2012
There's news of double savings at the bedroom furniture retailer in an ad most notable for the absence of production values evident in last year's advertising.

Dreams
"Wake Up"
30s
22 Jun 2011
New life continues to be breathed into a very neglected sector of advertising by this excellent campaign for Dreams by Rainey Kelly.

Dreams
"Huge Choice"
30s
13 Apr 2011
You see, it is possible to have an ad for a furniture shop that mentions a sale without shouting.

Dreams
"Goodnight"
60s
13 Apr 2011
An attractive series of vignettes emphasise the comfort of bed in this impressive piece utilising the song Hushabye Mountain.

Dreams
"For A Great Night's Sleep"
30s
24 Dec 2010
An animated figure with a disturbing lack of facial features nods in agreement when asked if he has trouble sleeping.

Dreams
"We Believe"
30s
6 Nov 2010
There's nothing innovative or interesting about this commercial and the lack of creativity appears to make it very unlikely that viewers will pay much attention to the offers on their screens.

Dreams
"CBB Sponsorship"
75s
3 Jan 2010
A series of bumpers advertising Dreams's sponsorship of this year's Celebrity Big Brother.

Dreams
"Jukebox"
60s
24 Dec 2008



David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.