David Reviews

 Biting the hand that feeds us since 2002.

Asda
"Attention Grabber"
30s
8 September 2017
UK Supermarkets

This pacy ad for Asda proves that there's only one guaranteed way to get a teenager's attention off their phone: stick food in their gob. These parents bring out the pizzas (served with a very optimistic side of salad) and then whip up an impromptu curry when friends pop round unexpectedly. It's an upbeat way to demonstrate the convenience of pre-prepared meals.

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"James Blunt"

Greg said:

Like to see the 'creds' for that.


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Asda
"Attention Grabber"
30s
8 Sep 2017
This pacy ad for Asda proves that there's only one guaranteed way to get a teenager's attention off their phone: stick food in their gob. These parents bring out the pizzas (served with a very optimistic side of salad) and then whip up an impromptu curry when friends pop round unexpectedly. It's an upbeat way to demonstrate the convenience of pre-prepared meals.

Asda
"Midweek"
30s
5 Sep 2017
Asda target busy families as the schools prepare to go back. Essays, recorder practice, and even the Solar System can’t throw these parents. With teatime fast approaching, mum and dad demonstrate some swift multitasking. Ahead of the new term, at least Green Supermarket have after-school dinners sorted.

Asda
"Picnic"
30s
5 Aug 2017
Now you see it, now you don't. This family's picnic blanket appears to come-and-go as they do their best to tolerate the dismal summer weather by enjoying an array of goodies from green supermarket. We're pretty sure this is a camera angle problem rather than a glaring continuity error but it does look strange.

Asda
"Summer Nights"
30s
28 Jun 2017
Asda's staycation extravaganza continues in another sunny ad. Green supermarket has enough food, toys, and summery bits and bobs to keep you going from dawn to dusk throughout the summer holidays... and the outdoor toys aren't just for the kids. Food is the star of the show here though, with tapas starting from three quid - let's hope it doesn't rain.

Asda
"Perfect Spot"
20s
20 Jun 2017
Asda take staycations to the extreme in this latest summer commercial. Packed and ready to go, this father and daughter arrive at an unlikely holiday destination: the back garden. Well, no need to worry about baggage allowance. Whether you're holidaying at home or abroad, the supermarket have the suitcase essentials covered.

Asda
"Pool"
10s
2 Jun 2017
This 10" Asda commercial draws our attention to the supermarket's swimming pool range. Those eager to dip their toes this summer can nab an inflatable lido for only £12. It's a straightforward reminder that Green Supermarket can supply our seasonal accoutrements for less (sunny skies not guaranteed).

Asda
"Keen Cook"
30s
20 May 2017
Given the British summer's unreliable reputation, we can't blame this bloke for thinking outside the box when it comes to hosting barbecues. Everything's in place: burgers, salad tongs, bright-eyed children... though his partner thinks 7am is a tad early. Even if you value a lie-in over clear skies, Asda's range of grills and cookers should satisfy barbecue fans this summer.

Asda
"Easter by Max Dixon"
30s
1 Apr 2017
Asda present another seasonal flight of fancy; this time courtesy of young Max Dixon. He wants the whole family involved... well, as long as he gets to sit next to the potatoes. Neat visual flourishes and a big band score suggest Green Supermarket can provide an upbeat Easter. We like the vintage goggles, too - now that's responsible cake smashing.

Asda
"Emily's Easter"
30s
28 Mar 2017
Emily imagines her perfect Easter, down to the prizes that she'll win in her hypothetical egg hunt. Although her wildest Easter-themed dreams correlate quite suspiciously with things available in Asda, the sharp editing keeps things interesting as trumpets turn into crumpets and then grow bunny ears in a few quick flashes. Nice use of the 'Bewitched' theme music too.

Asda
"Mother's Day Plan"
30s
13 Mar 2017
This amusing ad from Asda features a boy whipping the family into shape for a Mother's Day planned with military precision. Mum gets a lie-in, breakfast in bed at ten sharp, 'loads of flowers', and a chicken dinner - he's got all bases covered. The performances here make the ad: both kids are outstanding.

Asda
"World Book Day"
20s
24 Feb 2017
Asda have a wide range of classic characters available in costume form this World Book Day. Time-pressed parents will be pleased to know they can dress their sprog as Harry Potter, Alice in Wonderland, or Paddington Bear from only eleven quid. Makes the tea towel-based school play costumes from DAVID's childhood look a bit shabby in comparison.

Asda
"Spread the Love"
30s
3 Feb 2017
Roses are so cheap at Asda this Valentine's Day that a thoughtful young chap can afford to spread the love around his whole neighbourhood. We see him leaving a perfect bloom for everyone he meets, making a little go a long way. Even his dog gets one - though he saves the very last for the girl next door. Smooth moves, kid.

Asda
"Hot Seat"
20s
24 Jan 2017
Asda stick with the formula that made their Christmas campaign stand out from the pack. These short ads promote Green Supermarket’s takeaway counter with a nice narrative thread. Part one sees dad dethroned by the family dog on pizza night, while part two has him reclaim his chair. Enjoy your Chinese, mate - you’ve earned it.

Asda
"Tins"
10s
5 Jan 2017
It's cupboard jenga time as Asda slash the price of the nation's favourite tins and dry goods. Students returning to study after the excesses of Christmas will be pleased to see that several incarnations of pot noodle are included in the offer... that'll get them through to Easter.

Asda
"Nice Try Mr"
20s
14 Dec 2016
This chap is markedly less successful in securing another helping of Asda's tasty Christmas fare than the crafty lad with the bear in a companion ad. He pulls out all the stops to get his mitts on some smoked salmon: gaslighting, persuasion, even offers of 'help' - but it's to no avail. Better luck next time.

Asda
"Bear"
10s
14 Dec 2016
A wily young lad uses the pretext of a furry friend to cadge another helping of Christmas dinner. Luckily Asda's beef joints are so cheap there's plenty to go around and he doesn't get rumbled when he nabs the portion for himself. As long as the bear doesn't start asking for a festive tipple, we reckon the ruse will hold.

Asda
"Pyjamas"
20s
9 Dec 2016
Christmas might be the only time of year when the sprogs in your life actually want to go to bed - which this ad for Asda does a lovely job of capturing. With their kids' pyjama range starting at six quid, the excitable little nuggets can be stylish as they try and catch the big guy in red dropping off their gifts.

Asda
"Good Stuff"
20s
2 Dec 2016
A husband looks on in bewildered horror as his wife plans to give away the award-winning wine he hunted and gathered from Asda. Luckily, at the last minute she remembers one of the potential recipients has decided to extend Sober November and the boozy Christmas plans are saved by the skin of their teeth - hurrah.

Asda
"Long Nighty Night"
20s
29 Nov 2016
Whether on a sofa, under a table, or in the bath, Asda have enough affordable bedding for you to keep the hoardes of visiting relatives toasty this Christmas. We're enjoying the Walton's-style goodnight here... wonder if Gary's got something snuggly to curl up in too?

Asda
"Tree"
10s
29 Nov 2016
Asda's latest Christmas vignette will have cat owners nodding in recognition. This moggie takes a dim view of the living room Christmas tree and pounces on its prey. Instead of sad-looking efforts like this, the supermarket suggests one of their pre-lit trees as a better option. Certainly seems to have captured this feline's imagination.

Asda
"Elf Pyjamas"
20s
22 Nov 2016
The whole family can match this Christmas day with Asda's range of festive elf PJs. The dog costumes in this ad - rubber gloves for antlers - are just as adorable but a little less professional-looking. We like the way Daddy Elf is stopped in his tracks when he encounters a man minding his own business... the wordless exchange that ensues is lovely.

Asda
"Grander for Gran"
10s
15 Nov 2016
Unlike the rest of the family, a glam gran with a penchant for leopardskin doesn't just get Champagne on Christmas morning. Instead, she's handed a sophisticated bellini. This installment of Asda's festive campaign bonanza is short but very sweet: the sheer delight on her face at being singled out as special feels utterly genuine.

Asda
"Christmas Catwalk"
20s
15 Nov 2016
Christmas jumpers are front and centre in another clip from Asda's epic Christmas campaign. We're treated to a parade of festive apparel and asked important questions - what's the most stylish way to wear antlers? Is it possible to wear 'too much' cheesy gear during the holidays? The answer is no; if it flashes or sparkles then it's bang on trend.

Asda
"Big Dilemma"
20s
10 Nov 2016
This 20s installment of Asda's sprawling Christmas campaign showcases a familiar childhood dilemma: give in to the urge to jump in a muddy puddle and ruin your clothes, or swerve mum's wrath and the potential loss of Christmas presents. It only takes a disapproving look for this girl to make her choice, deciding to stay on the good list and reap the benefits of Asda's rollback on toys.

Asda
"Sweeties"
10s
9 Nov 2016
Asda's twenty-six-strong festive campaign aims to spread the joy, as it were. This 10" installment features a woman facing a storage dilemma. Desperate for anything to hold her healthy supply of Quality Street, she eyes an occupied fish tank as a possible 'bowl'. The breadth of scenarios shot by Rattling Stick's Traktor should ensure there's something for everyone.

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David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.