Adland's yomp towards post-pandemic life continues with this hard-working spot for Lidl. Director Andrew Gaynord's camera roves across town to spotlight barbecues, drinks with friends, and impulse purchases from the middle aisle, as the supermarket depicts life in fullish swing again (though a night on the sofa remains acceptable).

Such work rarely features on an awards shortlist, where rancid burgers now run riot. Yet small details like a party guest in a wheelchair and a brief chuckle at the television mid-forkful deserve mention, as they contribute to a nimble and useful piece of work for the brand. Let's see how the rest of this sector responds to an unlocked UK.

Keen to beat IKEA at their own game, Skoda introduce their own anthropomorphic robots. Purr and Grr are shown to have very different personalities as they grow up - one boisterous and outgoing, the other quiet and gentle - and they struggle to find a place in the world as a result. Fortunately, the advertised marque has room for two pairs of electronic hands.

Director Frederic Planchon creates a lovely sense of magical realism here, balancing moments of comedy (an unexpected mobius strip of shopping trolleys is a delightful addition) with the siblings' repeated sense of defeat as they figure out employment through trial and error. Polished animation means the quirky pair blend in seamlessly with their environment, too.

Those allergic to musicals are in a tough spot right now. As Lin-Manuel Miranda’s 'In the Heights' arrives in cinemas and Andrew Lloyd-Webber fights to release a Cinderella stage show, Apple present their own toe-tapping effort: a farewell to excessive computer accessories, attachments, and thingymabobs.

The cast are endearingly pathetic, encumbered by the dark days of PC World's stockroom. This is contrasted with the spacious, sun-kissed world of iPad users, who don't need to make a song and dance about their devices (not here, at least.) It's certainly fun, but where does the tagline leave viewers who bought a shiny new iMac?